Rathbones renames Rathbone Unit Trust Management following company rebrand

Rathbone became Rathbones earlier this year

Wealth giant unveils rebrand following £6bn merger
1 minute

Rathbones Group has renamed Rathbone Unit Trust Management to Rathbones Asset Management from today.

The renaming follows the rebranding of Rathbone to Rathbones earlier this year, which the company said gives a better representation of its fund management side and “reflects its evolution from the original unit trust offering to the modern business it is today”.

Rathbones Asset Management manages active funds across equities, bonds, and multi asset.

See also: Rathbones to launch global sustainable bond fund

Tom Carroll, chief executive officer, Rathbones Asset Management, said: “Alongside refreshing the brand of Rathbones Group this year, we took time to reflect on where the funds business sits today.

“We believe the new name is a better fit for a business which now manages over £12bn of assets, and which has significantly broadened its range of strategies beyond the unit trusts available originally.

“Our aim is to offer more strategies across more asset classes in the future where we identify significant client demand, as well as an opportunity to provide something different for investors of all types.

“We remain true to our culture, where small independent teams are empowered to actively invest and deliver for our clients, with accountability for their decisions.

“RAM combines the flexibility and teamwork of an investment boutique with the advanced infrastructure, governance and oversight afforded by being part of a large, patient parent in the Rathbones Group Plc.”

MORE ARTICLES ON