Cedric Bucher poaches from Ascentric for residential firm

Cedric Bucher has poached David Hall from Ascentric as the residential asset manager where he was recently appointed CEO sets out to increase its assets under management.

Cedric Bucher poaches from Ascentric for residential firm
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Hall becomes business development manager, following the Bucher’s appointment as CEO in March.

Prior to Ascentric, Hall held sales and business development roles in various firms including Vitality Life & Health, Zurich Intermediary Group, Skandia and Close Fund Management.

At Hearthstone, he will be the first point of contact for advisers interested in the TM Hearthstone UK Residential Property Fund.

The £56.2m Oeic has delivered mixed performance. Over a five year period, it has returned 36% compared to 35.2% in the Property sector. However, more recently it has delivered third and fourth-quartile performance, delivering 3.7% over the last year compared to 4.8% in the sector.

Bucher said Hall’s intermediary relationships would help sell Hearthstone’s specialist proposition to a wider adviser audience. Hall will be responsible for intermediary relationships in the South West.

He will work closely with Ed Lane, business development manager for the North, Darren Stent, head of business development in East Anglia, the Midlands and London, as well as David Chapman, who looks after advisers in the South East and supports the team nationally.

Next big thing

Bucher said professional investors have overlooked residential property as an investable asset class, and his mission is to change that.

Within multi-asset portfolios, residential property has low volatility and correlation to equities, bonds and commercial property, he said.

“As a single asset class investment, advisers and clients like it as a hassle-free and tax-efficient alternative to buy-to-let, as well as an investment tracking house price inflation when saving for a deposit for a first home or as a future purchase for children or grandchildren,” he said.

“Given the low historic volatility, residential property can act as defensive asset for any cycle, including the current uncertain times.”

A recent report from Cerulli said property funds were set to become “the next big thing” in the UK as soaring house prices makes home ownership more difficult for younger generations.

“The effect of soaring house prices, as well as proving that investing in property pays off, has pushed home ownership beyond the reach of many Millennials.”

 

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