Planet of Finance, first launched as a social tool in 2009, plan to help investors by connecting them with a number of wealth managers who can then bid for their business by explaining how they would manage their portfolio.
The new web-based service, called the ‘Pitch Room’, aims to better match investors with wealth managers, while driving down costs.
Investors will have to answer a few questions about their investable assets before the service matches them with what it deems the most suitable wealth managers.
Planet of finance founder Olivier Collombin said: “We established Planet of finance to empower investors to make smarter choices about how to manage their money and to make it easier for professionals to grow their businesses. Pitch Room is an exciting development in our mission to democratise the wealth management landscape.”