IWP completes 31st acquisition since 2019

Deal adds £252m of assets under advice

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Wealth consolidator Independent Wealth Planners (IWP) has bought Cambridgeshire-based IFA firm Holistic Financial Leadership (HFL) for an undisclosed sum.

Directors Brenda Santimano and Patricia Hope established HFL in 2014. The company has £252.5m of assets under advice and an 18-strong team, which includes five financial advisers and four client relationship managers. All staff will remain in post.

Following the deal, Santimano has been appointed chief executive of HFL with the support of Hope, who will continue in her role as a director.

Santimano said: “Over the last eight years, at HFL, we have built our business to take a truly independent holistic approach to financial advice. We believe that this is integral to all areas of financial decisions and focus on building long-term relationships with our clients.

“Providing financial leadership in all areas from corporate care services, savings, investment portfolios and mortgages, to retirement, estate and business continuity planning is key.

“As a female-led advisory firm, I am proud to say Holistic Financial Leadership is passionate about diversity, supporting women’s leadership and enterprise. Now with the backing of IWP, I believe we have an exciting opportunity to continue to grow and develop our proposition to reach new clients across the UK in whatever sector.”

Quiet

The HFL deal is the company’s first of the year. This comes after several years of IWP being one of the main players in the UK advice M&A market since its launch in 2019.

It completed its 30th deal in December 2021 with the purchase of Throgmorton Wealth Management for an undisclosed sum.

But the deals have slowed since founder David Inglesfield stepped down as chief executive of IWP in January 2022.

He was replaced by Rob Allen as group chief executive. Inglesfield is currently chair of IWP Investments, the group’s acquisitions company.

This article first appeared on our sister publication International Adviser

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