In a statement the company said it had been implementing strategic change to its business for a number of months and had been focusing on and investing in areas of core strength.
A spokesperson for the firm added that Ignis was not "pulling back from retail" but that it can see the distribution landscape changing and so the business must change as well to keep pace with that.
"The distinction between wholesale and retail is blurring and the market place is adopting more institutional buying patterns," Ignis said "We are not retreating from the space we are still a part of it."
The spokesperson pointed to the hire of Graham Ashby to run its UK Equity Income Fund last week, and that of Mark Holden also in the UK equity team in July last year, as a sign of its dedication to retail since they are "very well known in that space".
Read our analysis of Ashby’s hire and what it means for Ignis, here.
Meanwhile, Pogmore, who joined in November 2009, and worked on the firm’s distribution side was let go because there were two people covering the South-west.
Changing landscape
"That blurring of wholesale and retail has meant we have had to make a strategic review of how we distribute our funds to that part of the market," the spokesperson said.
Pogmore, who used to be third party sales director for M&G, will not be replaced and Brian Gratton, director of fund sales, will continue to cover the South-west for Ignis.
There are less than 20 people involved in the consultation process and they will be able to apply for other roles within the business which are aligned to its future direction.
"Some redundancies will be made, but ultimately the number of people actually leaving will be very few," said the spokesperson.
The consultation is being undertaken across the whole business, from administration through to investment and distribution, but most people affected will be in distribution roles.
The results of the consultation are expected to be available on 28 March.
