Launched on 1 April, the service is designed to be a value alternative to the firm’s bespoke discretionary managed portfolio offering.
The new service will target clients with portfolios worth less than £150,000.
The five multi-asset funds will be managed by the firm’s asset management team led by CIO Jon Cunliffe.
They will be risk-rated from low to high and target specific annual returns by investing across equities, bonds, ETFs and active and passive funds.
Christopher Aldous, head of asset management at Charles Stanley said: “In a world of low interest rates, it is more important than ever investors take control of their finances in order to achieve positive returns.
“We saw a clear gap in the market where we could help smaller clients who might not otherwise be able to afford a professional investment solution together with some advice and think PPS fills this void.”
Clients will receive advice from the team and undergo annual risk profiling.
The Personal Portfolio Service costs 0.5% per annum and the Ongoing Charge Figure for the multi-asset funds is between 1.25% and 1.34%.
The overall charge for the PPS will fall between 1.75% and 1.84%.
There is currently no minimum investment threshold.
