Ex-Ruffer investment director launches Lulworth Investment Management

Harry Sevier launches Lulworth Investment Management under P1 Investment Services

Cutting the ribbon representing the celebration of a fund launch

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Ex-Ruffer investment director Harry Sevier has launched new investment firm Lulworth Investment Management under P1 Investment Services.

Lulworth will offer a range of model portfolios including growth, income and ethical mandates, along with tailored discretionary services. The model portfolios will be available on the P1 platform, and then launched across other platforms. The actively managed firm will focus on private clients, charities and advisers.

Before starting Lulworth, Sevier spent 15 years with Ruffer Asset Management, starting as an investment associate in 2008 and becoming a partner and investment director for the firm. In his role as investment director, he managed discretionary portfolios and introduced a number of ESG initiatives.

“The ongoing consolidation in the wealth management industry often leaves clients underserved, with limited choice and a lack of personal service. Lulworth was founded to challenge this trend, while providing thoughtful portfolios for an uncertain and potentially volatile economic environment ahead,” Sevier said.

“By partnering with P1 and using their innovative technology, like their Invest Pilot, it lets us focus on investment management while being committed to high-touch, tailored client servicing without being bogged down in paper and admin.”

P1 Investment services adopts Lulworth as its sixth investment manager, following Corrival, 5 Horizons, Magellan, Pangea and Elston Consulting.

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James Priday, CEO of P1 Investment Services, said:“It’s great having Harry and Lulworth partner with P1. Harry and his team bring an innovative approach to wealth management. We’re excited to be able to support another investment manager taking the opportunity to develop their own proposition and build their business. This partnership underscores our commitment to offering a diverse range of portfolios and investment solutions that meet the nuanced needs of advisers and their clients.”