The group, with 200 financial advisers across the country, is currently preparing to apply for FCA permissions for the venture and is recruiting a Bath-based head of portfolio management to lead the service.
It hopes to launch the service in the first half of 2018 and will mean clients can choose either an advised or discretionary investment service.
Stephen Kavanagh, chief executive at Chase de Vere, said it was a “natural evolution” for the firm.
“We have seen increasing demand from our clients for a discretionary investment service and more of our competitors are offering them,” he said.
Kavanagh added: “We need to continually adapt and improve our services to meet the demands of our clients and I see this launch as a natural evolution and enhancement of our advice and investment proposition.”
The head of portfolio management will be based in Bath working with the team currently conducting the fund and investment research for Chase de Vere advisers.
Charges for the service have not yet been set, but Chase de Vere said it would ensure they were “competitive” compared with other similar services.
