Sean Hagerty, head of Vanguard’s European business, said Vanguard had agreed with the conclusion of the FCA’s interim market study that fees should be lower.
He said: “Vanguard’s new online investment service is designed to help simplify and lower the cost of investing in the UK.
“Only recently, the FCA’s interim asset management market study report stressed asset managers’ obligation to act in the best interests of investors, including requiring the industry to show how it delivers value for money.
“This is why we are launching our new service – we want to offer investors the value for money they deserve.
“We aim to offer investors the highest value investment products and services available with an unwavering commitment to lowering the cost of investing in the UK.”
